USNMix Report: Instagram
will keep steps in the world of E-Commerce,
threat to Amazon and Alibaba.
threat to Amazon and Alibaba.
At present, there are few
companies in the field of e-commerce, including China's Alibaba and Jedi.com
and American companies are Amazon, eBay and Walmart. E-commerce business grew
to 2860 billion in 2018.
Currently Amazon has a
monopoly in online business, but this could endanger the arrival of
approximately 10 lakh global users in this area of Instagram. The new chief
of the Instagram, Adam Mosseri, has said that he has this plan. Speaking on the
company's further strategy from an English newspaper in its first public
interview after assuming office in October last, Mosseri said that his plan for
the company is to add a large number of shopkeepers, vendors and Instagram
users.
According to the news, Mosseri plans that the basic aspect of the acquisition of Facebook's photo sharing platform,
Instagram in which users display their uploaded photos to other users - have to
be behind and convert it into a sales portal. Although in proportion, the share
of global purchases is very low, but the e-commerce business is increasing and
the digital commerce 360 is expected to increase its global sales to 2.86
trillion (2860 billion) in 2018.
At present, there are few
companies in this area, including China's Alibaba and Jedi.com, and American
companies are Amazon, eBay and Walmart. The photo sharing app however started
pilot program of direct sales in March but it was limited to just 20 brands.
These brands include Zara, Barberi, Michelle Course, Nike, Adidas, Prada,
Unicello, Deor, Oscar de la Renta and H & M etc. Payment is done using
PayPal technology.
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